Solution for automotive sales and BDC
Grow your business with professional outsourcing solutions from REFEREL Consulting.
Increase your company’s efficiency with BDC and outsourcing services from REFEREL Consulting.
Ensure a high level of service for all inbound and outbound calls, online inquiries, marketing campaigns, and other activities by relying on our experienced team.
Our professionally trained BDC team has many years of experience in phone-based customer service, handling online inquiries, supporting live chat, and managing phone sales.
Our experts ensure attentive, fast, and effective service at every level.
With REFEREL Contact, you receive BDC and business solutions that save you time and resources while improving communication with your customers.
Provide your clients with a flawless and rewarding experience with the support of the professional BDC team at REFEREL Contact – your trusted partner for outsourcing and BDC call center services in Bulgaria.
Give your customers a seamless and rewarding experience with REFEREL contact.
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Or call at: +359 883 363 162
Our team
The REFEREL Contact team has over 10 years of experience in delivering outsourcing services and managing communication between external partners and their clients.
Over the years, we have successfully delivered numerous business projects across various sectors, proving our effectiveness and reliability.
Our team specializes in process support across key industries, including the automotive industry (BDC), telecommunications, real estate, service operations, and a range of other business sectors.
Thanks to our long-standing experience and professionalism, REFEREL Contact is a preferred outsourcing partner in Bulgaria, delivering high-quality and sustainable customer service solutions.
Services
What outbound call center services does REFEREL Contact offer?
REFEREL Contact provides comprehensive outsourcing solutions for outbound campaigns, tailored to the needs and objectives of our partners.
The services include:
Outbound calls for contact sales and appointment scheduling
Execution of informational campaigns and follow-up calls with customers
Management of outbound email campaigns
Surveys and telephone research
We ensure fast and efficient handling of customer outreach, including cold calling, campaign dialing, and email marketing.
With our outbound services, partners benefit from high quality, speed, and excellent results.
What inbound call center services does our team provide?
Our inbound call center specializes in professional customer support via phone, chat, and email.
We offer:
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Inbound customer service hotline
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Inbound technical support hotline
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Inbound service support hotline
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Online chat support
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Handling inbound emails
Our highly qualified team ensures that every call is handled with care, professionalism, and a smile.
This way, we deliver an excellent customer experience and maintain a high standard of service.
Do you offer training, and what programs are included?
REFEREL Contact offers specialized training programs that enhance team efficiency, confidence, and communication skills.
Our training programs include:
Phone communication and customer service – building confidence, a professional tone, and effective call handling
Sales training – sales techniques, objection handling, and effective deal closing
Motivational and leadership training – developing internal engagement and building successful teams
Practical techniques and role-play scenarios – improving communication through real-life examples and situations
- Comprehensive development and improvement of professional customer communication skills
Our team has over 10 years of experience in customer service, sales, and call center management. Our managers have been trained by globally recognized experts such as Brian Tracy, Grant Cardone, and Jordan Belfort.
A complete call center solution from REFEREL Contact
REFEREL Contact offers a full call center solution that covers the entire process—from lead generation to results analysis.
Our services include:
Lead generation – attracting new customers through digital marketing campaigns or active outbound calling from databases
Inquiry handling – via inbound and outbound calls, email, or chat inquiries
Email and phone campaigns targeting existing customer databases
Online chat support and team training
Process analysis and optimization for better results
- Call recordings for reference and quality control
Our agents are trained on a daily basis. Through our outsourcing services, we ensure professional customer communication, increase sales, and enhance the overall customer experience.
Why trust an external contact center?
Many companies across different industries reach a point where they must make an important decision about their development - whether to build an in -house customer service team or rely on an external partner.
Choosing an external contact center gives you access to experienced professionals, modern technologies, and efficient processes, without the need for additional internal resources.
This way, you reduce costs, improve service quality, and deliver a better customer experience. In the long term, this decision leads to higher productivity, greater flexibility, and sustainable business growth..
Optimise
your costs
An external contact center provides more cost-effective conditions compared to building an in-house team. With an outsourcing solution, costs for equipment, hiring, training, and administration are eliminated. You receive a ready-to-operate team and infrastructure without investing additional resources. This ensures lower operating costs and more funds available for the development of your business.
Specially trained and qualified staff
Professional agents in an external contact center focus entirely on delivering high-quality customer service. Unlike internal employees who handle multiple tasks, they are trained to maintain high standards and respond quickly. This results in greater efficiency, satisfied customers, and consistent control over communication with partners and consumers.
Never miss a potential customer
With a trusted external partner, all calls, emails, and online inquiries are handled on time. The teams ensure constant availability and high-quality communication across all channels. This way, every sales opportunity is fully utilized, and the company maintains a high level of service and a competitive advantage in the market.
Eliminate staffing
problems
Building an in-house call center involves commitments related to hiring, training, and staff management. The external partner fully takes over these processes—from recruitment to quality control. This saves time, costs, and administrative effort. The company is relieved of staffing risks and secures a stable, well-trained, and efficient team.
Focusing on processes that are more important for the business
By outsourcing customer service to an external contact center, your internal teams can focus on core business objectives. Outsourced communication management eases day-to-day operations and increases efficiency. This allows the company to gain more time and resources for innovative development and business growth.
Improved customer satisfaction
The combination of professional teams, lower costs, and efficient processes leads to higher customer satisfaction Customers receive fast and competent service, while your business benefits from a stronger reputation and greater loyalty. Freed-up resources can be invested in improving products and services, supporting the company’s sustainable development.
Partners
What does BDC mean and what is its role in the automotive business?
BDC (Business Development Center) in the automotive industry is a specialized team that handles all initial communication with customers—phone calls, online inquiries, chats, and follow-up contacts. Its goal is to turn interest in a vehicle into a real appointment, test drive, or a well-prepared sales conversation.
Because sales consultants should not waste time handling inquiries. A BDC filters, prepares, and routes customers so the sales team works only with genuinely interested buyers.
BDC is the link between advertising and actual sales. It takes over inquiries (leads) from Meta, Google, websites, and platforms and turns them into a structured process—contact, qualification, appointment scheduling, and follow-up communication.
Through fast response, the right questions, and consistent follow-up. Customers are contacted within minutes rather than hours or days, which significantly increases the chance of a real deal.
BDC does not sell the vehicle on the spot. Its role is to prepare the customer—clarifying needs, budget, financing method, and time horizon—before handing them over to a sales consultant.
A BDC works with customers for new and used vehicles, test drive requests, financing inquiries, trade-ins, corporate clients, and follow-up contacts from existing databases.
The customer receives a timely response, clear information, and a sense of professional treatment even before visiting the showroom. This builds trust from the very first interaction.
Without a BDC, inquiries are lost or handled chaotically. With a BDC, the process is structured, measurable, and traceable, and sales consultants work with prepared appointments rather than “cold” calls.
REFEREL Consulting builds BDC processes based on real dealership practices—using scripts, KPIs, reporting, and continuous optimization, focused on generating more appointments and more completed sales.
Are you ready for our BDC center to start working for your sales?
Schedule a free 30-minute consultation and receive a concrete assessment of your current digital presence and opportunities for improvement.